“Straight Talk” from the Management Guy.

Drawing from his real life experience as a world-class manufacturer, award-winning retailer and business coach, Donald has helped thousands of businesses throughout the world to add more real value to their customers’ livesand more dollars to their bottom line!

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(Time to read this Blog article is about 60 seconds) Whether you sell a product or a service, one of the most powerful marketing tools you can create is a compelling guarantee.  The right guarantee will do these 5 things for you. It will… Clearly differentiate you from your competitors, Make you memorable…and perhaps ‘famous’, […]

(Time to read this Blog article is about 2.5 minutes) There’s real confusion in business today about Vision and Mission.  Businesses spend years and tens of thousands of dollars on consultants and ‘Strategic Retreats’ only to come up with a Vision Statement that isn’t worth the paper it’s written on.  But they proudly hang it […]

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